Podcast Episode One: Listen to a roundtable discussion of how dealerships on the WARD'S e-Dealer 100 ranking are increasing their front and back end grosses using the Internet.
Panelists include Ashley Antonio, with Paragon Honda and Acura; Rick Kellogg with Bill Fox Chevrolet; and Sidney Haider, with Galpin Motors.
Or copy the URL of this feed into iTunes or your preferred podcast program (for iTunes, go to Advanced - Subscribe to Podcast): http://wardsdealer.com/podcasts/edealer100/e100podcast.xml
Future topics include:
Search Engine Marketing: Is it just a fad? The dealer’s perspective
Lead Management: Tips on improving those closing ratios
Podcast Episode One:
